Well April just flew by and here we are in May and what a start to the month it has been with the general election results just being finalised. The financial markets’ reaction has been positive and the sense of uncertainty in the air is fading rapidly which means that now is a good time to refresh your marketing plan.

OK, so you have a website (or at least we hope you do) but following up any leads generated from this with something physical like a printed booklet, or sending out a quarterly newsletter in the post, as well as your monthly eshots is a great idea and helps to increase your return on investment. There really is less competition using snail mail as opposed to overflowing inboxes.

Keep your customers coming back for more by combining online and offline activities and never forget the value of meeting someone face to face or the simple act of picking up the phone. In the studio we are passionate believers in the importance of building human relationships.

PS If you need assistance with your website give us a call here at Printing.comExeter/Nettl of Exeter, we would love to help. 01392 495133